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Rs. 529,990

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α9 III Photo Gallery
A new movement

Featuring the world's first full-frame image sensor with a global shutter system, the α9 III is a game changer, capturing fast-moving subjects with absolutely no image distortion and preserving split-second moments in stunning detail.

The next capture era starts now

The α9 III features the world's first full-frame stacked 24.6 MP CMOS image sensor with a global shutter system. Unlike a rolling shutter sensor that records images sequentially from the top row of pixels to the bottom, the newly developed Exmor RS™ image sensor exposes and reads all pixels simultaneously so the camera can capture fast-moving subjects with absolutely no distortion. Combined with a maximum shutter speed of 1/80000 second (1/16000 second during continuous shooting), the α9 III is a game changer for professional photography.
(1) Pixel area (2) Hi-speed signal processing circuit (3) Image processing engine

Illustrations of the image sensor

[A] Conventional stacked back-illuminated structure [B] Global shutter system

Example image of two triathletes running
Blackout-free, 120fps continuous shooting

The α9 III is defined by speed and accuracy, enabling it to capture decisive moments with ease. It's capable of shooting continuous bursts at up to 120fps with full AF/AE tracking, all without viewfinder blackout, and its highly advanced AI processing unit recognises subjects with astonishingly high precision and reliability.

Preserve split-second moments

The maximum shutter speed of 1/80000 second is available during continuous burst shooting as well as single shooting modes , making it easy to capture fast-moving subjects in almost any situation. The shutter speed during continuous shooting can be set up to 1/80000 sec. A compatible flash unit from Sony (such as the HVL-F60RM2 or HVL-F46RM) can synchronise at all shutter speeds, eliminating the steep, nonlinear drop-off in illumination that occurs with high-speed sync (HSS) and ensuring even illumination across the image.

Example image of four triathletes coming out of the water
Example image of a golf swing, immediately after the club has hit the ball
Pure full-frame potential
Example image of several triathletes swimming
AI recognition meets advanced AF
Example image of a woman dancing in a dimly lit room
Endless expression
Usage image of a man shooting a movie
Full-quality, full-frame movies
Usage image of a man crouching and holding the camera to shoot close to the ground
Intuitive operation, high reliability
Image of a man using a laptop
Streamlined workflow
Pure full-frame potential
Image of the Exmor RS image sensor
Exmor RS image sensor with global shutter system

The new full-frame global shutter image sensor is equipped with 24.6 million effective pixels, a stacked CMOS architecture and integral memory. This offers high resolution, overwhelming speed and simultaneous full-pixel readout, so even fast-moving subjects can be captured distortion-free. The sensor's stacked structure and advanced A/D conversion enable high-speed processing to proceed with minimal delay.

Image of the BIONZ XR
BIONZ XR™ image processing engine

With up to eight times more processing power than previous versions, the BIONZ XR image processing engine minimises processing latency while markedly boosting image processing power. The high volume of data generated by the newly developed Exmor RS™ image sensor can be processed in real time even while shooting continuous bursts at up to 120fps. This significantly improves image quality, from offering higher colour gradation and more realistic colour reproduction to reducing image noise. The camera can also capture high-quality 14-bit RAW images in all still shooting modes.

Example image of a portrait of a woman at night
Composite RAW Shooting reduces noise

Composite RAW Shooting captures multiple images (4, 8, 16, or 32, selectable) which can then be merged using Sony's Imaging Edge Desktop™ computer application software to create full-resolution images with very low noise. This makes it possible to shoot wildlife at high shutter speeds or portraits in low light, achieving exceptionally high image quality with low noise, even at higher ISO settings. What's more, when shooting at low sensitivity levels, the α9 III can take advantage of camera shake that occurs during handheld shooting and use Composite RAW to create images with reduced false colour and jaggies.
(1) Standard (2) Composite RAW

Illustration of the image stabilisation unit
Advanced optical 5-axis image stabilisation

Shoot handheld with confidence. The α9 III is packed with a high-precision image stabilisation unit, advanced gyro sensors, and optimised image stabilisation algorithms to effectively detect and correct camera shake, offering 8.0-step stabilisation. This is further supported by compatible lenses with built-in image stabilisation and improved communication between the body and lenses, providing effective control for blur-free shooting even at telephoto focal lengths.
[1] Yaw [2] Roll [3] Pitch

AI recognition meets advanced AF
Blackout-free shooting

Enjoy an uninterrupted view through the blackout-free viewfinder, even during fast-paced continuous shooting—a game changer for shooting sports and other fast-moving subjects. What's more, the distracting time lag that is usually associated with EVF viewing has been reduced to a minimum, so that fleeting moments can be captured with confidence.

Example image of a triathlete splashing water onto his face
Up to 120 AF/AE tracking calculations per second

Let the camera keep track—the high-speed readout of the new image sensor enables the α9 III to make up to 120 AF/AE tracking calculations per second, twice that of its predecessor. AF tracks complex subject motions and predicts sudden movements with greater precision than ever before, while AE easily responds to sudden brightness variations. The α9 III continues to track even during continuous shooting, also contributing to greater precision.
(1) AF/AE calculations (2) 120 frames/s

Example image of a bird in flight
Never miss a moment with Pre-Capture

Pre-Capture records the moments that occurred before the shutter was released. Settable from 0.005 to 1 second, it's available in any file format up to 120fps with full AF/AE tracking. This makes it easier to capture split-second moments, such as images of birds taking flight, even if actual shutter release is a little late.

Example image of a golfer performing a bunker shot, moments after the club struck the ball
Continuous Shooting Speed Boost

Continuous Shooting Speed Boost temporarily boosts the shooting speed while shooting bursts, ensuring you capture all the action. This is beneficial when shooting sports and other fast-paced activities when the timing of the key moment can be roughly predicted.

Example image of a man walking on a beach
Real-time Recognition AF

With its innovative AI processing unit, the α9 III can use subject form data to accurately recognise movement. Human pose estimation technology recognises not just eyes but also body and head position with high precision. This makes it possible to lock onto and track a subject facing away from the camera or whose face is covered. A distant human subject that occupies only a small area of the frame (even smaller than in previous Real-time Recognition AF iterations) can be recognised if the subject is near the focus area when the shutter is half-pressed while shooting with continuous AF. This can speed up focus acquisition on an athlete approaching from a distance at a track-and-field or ski event, for example.

Example images of a lion, bird, aeroplane, car, train and butterfly
Reliable recognition of a wider range of subjects

The AI processing unit offers enhanced Human, Animal, Bird, Insect, Car/Train and Aeroplane recognition. In the Car/Train category, it is now capable of recognising helmets, such as those worn by the drivers of formula race cars. Animal recognition can recognise the eyes of some grazing and small animals, in addition to the eyes, heads and bodies of dogs, cats and similarly featured animals. Bird recognition has also been updated, more easily pinpointing the eyes of a variety of bird types as well as recognising bird bodies. Plus, a new Animal/Bird setting eliminates the need to switch between two settings to shoot animals or birds.

Example image of two cyclists racing uphill
Wide, fast, precise autofocus and tracking

The α9 III now features 759 phase-detection points in a high-density focal plane phase-detection AF system that covers approximately 95.6% of the image area. The large volume of data read from the image sensor is processed at high speed via the advanced BIONZ XR processing engine, while optimised algorithms ensure high accuracy and high density. This Fast Hybrid AF system combines the speed and tracking performance of phase-detection AF with the precision of contrast-detection AF, reliably locking onto and tracking subjects that move rapidly and/or erratically.

Example image of a female gymnast in mid-swing between uneven bars, arms outstretched
Match AF tracking response to subject movement

Whether the subject is moving, still or changing speed, AF tracking can keep track. Simply select a setting [Stable], [Standard] and [Responsive], depending on the speed of the subject and shooting scenario.

Example image of a bird seen through branches
Customisable focus area

Keep what you need in focus, with XL and XS focus area spot sizes added to the line-up. XS can be useful when shooting wildlife and trying to avoid focusing on foreground branches, for example. You can also create a custom focus area of specified size and even vertical aspect ratio if necessary. For example, at a track event where the participants are lined up side-by-side, setting the AF frame to a custom horizontal format could make it easier to focus on the leading runner.

Shooting responsibly when using face registration

The face registration feature involves the use of biometric data. You are responsible for your collection and use of such data, and compliance with applicable local law. For more details, please visit the website below.

Endless expression
Flash sync at all shutter speeds

With a compatible flash unit from Sony (such as the HVL-F60RM2 or HVL-F46RM), the α9 III can perform full flash synchronisation right up to the maximum 1/80000 second shutter speed. This allows flash to be used for extra subject illumination when shooting outdoors in bright daylight with a high shutter speed, reducing the need for large lighting setups and vastly expanding creative shooting possibilities.

Example image of a woman dancing in the rain
Example image of a gymnast's hands applying non-slip powder
Flicker-free shooting

The global-shutter image sensor exposes all pixels simultaneously, so flicker cannot occur within a single image, but may appear between frames. To reduce this type of flicker, Anti-flicker Shooting or Hi frequency flicker-free shooting (Var. Shutter) functions can be used.
(1) α9 III (2) Rolling shutter image sensor

Usage image of a photographer holding the camera with an external flash attached
Global shutter eliminates flash banding

The α9 III's advanced image sensor is equipped with a global shutter system that exposes and reads out all pixels at once, eliminating exposure differences that can arise, for example, when shooting alongside press photographers covering an event. This eradicates the issue of "flash banding" that is common in cameras that use a rolling shutter system.

Full-quality, full-frame movies
Example image of a beach at dawn as the sky is beginning to turn orange-pink
4K distortion-free movies with high resolution and detail

Shoot 4K movies in either the full-frame or Super 35 mm (approx. APS-C) formats. The α9 III captures 4K (3840 x 2160) movies at up to 120p, and at 60p with full pixel readout and 6K oversampling for dramatically reduced moiré and jaggies.

Example image of a male golfer swinging a club to take a shot
4K 120p without cropping for the first time in an α body

For the first time in the α line-up from Sony, the α9 III offers 4K (3840 x 2160) 120p movie recording without cropping, allowing users to utilise the full angle of view provided by any lens. For example, 4K footage shot in slow motion 120p and footage shot at normal speed 24p within the same scene will have the same angle of view and can be easily edited together without the need for reframing.

Example image of a portrait of a woman
S-Cinetone™ for a cinematic look

Sony's S-Cinetone picture profile provides the same colour science that delivers beautiful colours and skin tones throughout the highly regarded Cinema Line range. S-Cinetone produces natural mid-tones that are essential to healthy-looking skin, plus soft colours and gorgeous highlights. This lets creators concentrate on shooting while achieving a cinematic look without the need for colour grading.

Example image of a golf player in focus with a tree trunk defocused in the foreground
Breathing compensation for consistent angle of view when focusing

Focus breathing compensation effectively reduces focus breathing when shooting movies. Sony's original Clear Image Zoom technology is used to automatically maintain a consistent angle of view throughout focus changes for more stable images.

Usage image of a man holding the camera to shoot a triathlete running out of the sea
Dynamic active Mode stabilisation

A high-precision stabilisation unit and gyro sensors built into the camera, plus optimised image stabilisation algorithms, allow advanced electronic stabilisation to work in conjunction with the camera's 5-axis optical in-body image stabilisation system in a Dynamic active Mode that improves stabilisation by more than 30% over the existing Active Mode (approx.).

Example image of the camera mounted on a tripod, filming a woman
Auto Framing

Using AI-based subject recognition technology, the Auto Framing feature automatically crops the frame to keep the subject in a prominent position when shooting movies. Even when the camera is mounted on a tripod, for example, the framing is continually adjusted so that the recorded footage looks like the subject was being followed by an experienced camera operator.

Intuitive operation, high reliability
Uniquely flexible tilting monitor for enhanced shooting flexibility

The α9 III features a 4-axis multi-angle monitor that combines the utility of a conventional tilting monitor with side-opening vari-angle flexibility, allowing for unrestricted angle adjustment whether shooting vertically or horizontally. Slim, unobtrusive, and robust, the mechanism enables the monitor to be pulled away from the rear of the body and tilted upwards by up to 98 °, downwards by up to 40 °, and sideways by up to 180 °. The touch sensitive, 3.2 type LCD monitor is optimised for outdoor shooting, providing 2.1 million-dot resolution, a wide colour gamut and ample brightness for clear and easy viewing.

Product images showing the horizontal and vertical movement range of the LCD monitor
Product image of the camera front showing the Custom button
New front Custom button

An update to the Sony's Alpha design, the α9 III comes with a custom button on the front for faster, easier operation while holding the grip. This makes it even more adaptable to different shooting styles and needs. For example, you can assign the Continuous Speed Shooting Boost function to the front button to allow instant speed boost when shooting bursts.

Illustration of the camera's viewfinder
Excellent viewfinder specs and performance

The 9.44 million-dot (approx.) OLED viewfinder includes 0.90x magnification with a 41 ° FOV for a clear, wide view, and an updated structure that results in a 25 mm high eyepoint. An original optical design minimises aberration that can be distracting when looking around the viewfinder image, providing a more consistent viewing experience. Viewfinder and monitor lag time have also been reduced to allow more stable framing, especially during continuous shooting. The finder frame rate can be set to Standard (60fps), High (120fps), or Higher (240fps). The 240fps setting provides an extremely smooth viewfinder image with minimum motion blur when shooting moving subjects, and greatly reduces motion blur when panning or tilting.

Product image of the camera with CFexpress cards and SD cards
Two CFexpress Type A compatible media slots

As well as UHS-I and UHS-II SD cards, the α9 III's media slots support CFexpress Type A cards. These are ideally suited to high-speed continuous still shooting at up to 120fps and provide high write speeds that quickly clear the buffers of cameras that generate high volumes of still image and movie data. Users can also save data to different media slots according to file type, image size, and image quality, streamlining workflow.

Product image of the camera with an attached VG-C5 vertical grip equipped with two batteries
Optional VG-C5 Vertical Grip

The optional VG-C5 Vertical Grip provides outstanding comfort and operability for long shooting sessions. The grip and shutter button feature the same ergonomic design as the camera body. Control access is similar too, with an independent front custom button (C5), a front dial, rear L and R dials, and a lock function on the R dial. The VG-C5 Vertical Grip can house two NP-FZ100 batteries for extended shooting sessions.

Illustration showing the camera's dust and moisture resistance features
Rugged reliability for challenging environments

The α9 III features outstanding dust and moisture resistance, thanks to design refinements with silicone rubber packing around buttons, lens-lock button, cushioning around the lens mount, and other areas. An improved EVF design effectively seals the viewfinder's optical path, achieving the same effect as a double glass structure. Combined with dust- and moisture-resistant lenses, flash units, and the optional VG-C5 Vertical Grip, the α9 III is the core of a rugged dust- and moisture-resistant system.

Product image of the camera's magnesium alloy chassis
Robust and durable

With lightweight, high-rigidity magnesium alloy for its top cover, front cover, internal frame, and rear cover, the α9 III boasts high body durability, high shock resistance and effective heat dissipation. It's built to withstand challenging professional environments while remaining relatively compact and lightweight.

Product image of the camera front with the shading curtain closed
Shading curtain closed on power-off

A shading curtain protects the image sensor from dust and particles while changing lenses. When set to ON, it automatically closes when the camera's power is turned off.

Product image of the camera's right side
Ergonomic grip design

The α9 III features a grip with a new shape that improves hold and reduces physical stress on the user, even when shooting with heavy telephoto lenses or for long periods of time. An ergonomically refined contour ensures that the grip fills the user's hand for a secure hold that does not cause fatigue.

Streamlined workflow
Image of the menu display for photo playback with the option for "Display as Group" selected
Improved group display

Workflow efficiency gets a drastic boost thanks to image groups. Images taken at up to 120fps in continuous bursts can be defined as "groups", making it easier to locate a specific image within a large group of images. These groups can also be assigned a rating, which can then be used for filtering and searching, and are retained after the images are imported into a computer editing application.

Usage image of a man operating his smartphone while shooting with the camera
Built-in Wi-Fi for FTP and smartphone transfers plus PC Remote tethering

Built-in Wi-Fi (IEEE 802.11ac) with 2x2 MIMO support allows high-speed data transfer, enabling the α9 III to transfer data up to twice as fast as its predecessor. 5 GHz communication offers maximum speed and stability, essential for news and sports shooters who need to deliver immediately, as well as for studio environments. The simple in-camera interface makes it easy to transfer still and movie data via an FTP server, Wi-Fi, fast-wired LAN, or USB tethering with a smartphone.

Image of the camera display while recording a voice memo
Clearer voice memo recording

Add clear voice memo metadata to still images through a dedicated voice memo microphone that's built into the camera's rear panel, close to the user's mouth for better recording quality. Voice memos can be transferred to an FTP server along with the corresponding images, allowing the photographer to communicate effectively to the editor. The photographer can also use the Transfer & Tagging (Ver. 1.9 or later) mobile application to convert the voice memos to text.

Illustration showing the IPTC connections
Multiple IPTC presets

IPTC (International Press Telecommunications Council) metadata can be added to still images, with the α9 III capable of internally storing up to 20 presets that can then be quickly selected when needed. This can be extremely useful at multi-sports events, for example, where different IPTC information is required for different competitions.

Shooting for a better future
Road to ZERO logo
Sony's goal: zero environmental footprint

The Sony Group "Road to Zero" project aims to achieve a zero environmental footprint. To achieve that goal, we continue to refine every stage of our camera and accessory manufacture and distribution cycle to minimise environmental stress, from development through production to packaging and transport.

Recyclable non-plastic packaging materials

Sony is transitioning to the use of non-plastic packaging materials that provide ample protection against shock and impact. Plant-based non-woven fabrics are used for product bags. All of this helps to minimise environmental stress.

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Assistive Technology on Alpha cameras

Our Alpha cameras include visual and mobility accessible technology.

Creators’ Cloud logo
Creators' Cloud platform

Creators' Cloud is a platform that supports creative work from shooting to production by combining advanced Sony camera technology with cloud-based AI. It's also a place for discovery and collaboration with other creators around the world. Explore web, mobile, and PC-based apps providing efficient solutions that integrate cameras with shooting and production apps and services.

Creators' App logo
Creators' App

Creators' App is a smartphone application that allows you to connect your Sony camera to the cloud, enhancing functionality and convenience for shooting and sharing.

Specifications and Features

The α9 III interchangeable lens camera employs a newly developed Exmor RS™ CMOS image sensor—the world's first full-frame stacked 24.6 MP image sensor with a global shutter system. Capable of capturing fast-moving subjects in almost any scenario without distortion, it's the ideal camera for sports and wildlife photography professionals.
  • Full-frame stacked 24.6 MP CMOS image sensor with a global shutter system

  • BIONZ XR image processing engine with up to 8 times more processing power

  • Blackout-free shooting at 120fps with full AF/AE tracking

  • Maximum 1/80000 second shutter speed with flash sync

  • Reliable recognition of a wider range of subjects

NUMBER OF PIXELS (Total)
Approx. 25.2 megapixels
SENSOR TYPE
35 mm full frame (35.6 x 23.8 mm), Exmor RS CMOS sensor
ISO SENSITIVITY
Still images: ISO 250–25600 (expandable to ISO 125–51200), AUTO (ISO 250–12800, selectable lower limit and upper limit), Movies: ISO 250–25600 equivalent, AUTO (ISO 250–12800, selectable lower limit and upper limit)
Battery Life (Still Images)
Approx. 400 shots (Viewfinder)/Approx. 530 shots (LCD monitor) (CIPA standard)
NUMBER OF PIXELS (EFFECTIVE)
Still images: Approx. 24.6 megapixels max., Movies: Approx. 20.3 megapixels max.
Monitor Type
8.0 cm (3.2-type) type TFT
Sony is committed not only to offering products, services and content that deliver exciting experiences but also to working towards our goal of a zero environmental footprint throughout our business activities. Learn more about Sony and the Environment

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