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Title "THE ONE"
Caption "50 MP x 30fps" over slowly zooming-out shot of front of lens
Caption "120 times/s. AF/AE calculation" over shot of top face of camera body
Caption "0 Blackout" over shot of rear face of camera body
Caption "240fps Refresh rate viewfinder" over slowly shot of top face of camera body
Caption "8K" over shot of front face of camera body
Rear shot of ski-jumper in flight
Profile portrait of female subject with white dress, furry boots and long-train cape blown by wind against starry backdrop
Ocean scene showing waves crashing and large amounts of foam and spray
Caption "α1" over slowly rotating front view of camera body with lens mounted
Caption "Full-frame stacked 50.1 MP* Exmor RSTM CMOS sensor with integral memory" over diagram showing front view of camera body with image of sensor in place
Caption "Unprecedented resolution and speed" and Exmor RS and BIONZ XR logos over same diagram rotated around 45 degrees from frontal view, showing position of image sensor
Caption "50 MP with 15-stop* dynamic range" over shot of trees, about a quarter of which is then expanded to fill the screen to illustrate the level of detail
Caption "50 MP at up to 30fps*" over a sequence of 30 frames of continuous shooting, showing a cyclist riding into shot and out again
Shot of cross-country skiers in competition, focused on one skier, with background and foreground bokeh
Caption "120 AF/AE calculations per second, even during 30fps bursts" over a sequence of small frames labelled "120 times/s. AF/AE calculations".
Labelled "At 30fps", a frame of continuous shooting is shown shot every 4th AF/AE calculation.
Labelled "At 20fps", a frame of continuous shooting is shown shot every 6th AF/AE calculation.
Labelled "At 10fps", a frame of continuous shooting is shown shot every 12th AF/AE calculation.
Caption "Blackout-free for an uninterrupted view" over a split screen.
Left image caption "Camera with Blackout"; right image caption "α1 Blackout-free"
A cyclist rides into and out of both images, but the left image flickers as blackouts are interspersed between continuously shot frames.
Caption "Improved display response for panning shots with electronic shutter" over image of ski-jumper in flight against motion-blurred background
Caption "Flash sync with electronic shutter*" over movie clip showing fashion shoot using flash
Still of model in near-profile head pose, presumably shot with flash at fashion shoot
Two stills of model in near-frontal head pose, presumably shot with flash at fashion shoot
Caption "Dual driven shutter for flash sync up to 1/400 s." over shot of cyclist between palm trees next to ocean, then shot of female model in mid-jump
Caption "Silent shutter* provides more opportunities for shooting" over shot of two deer butting heads, then shot of golfer and golf ball immediately after being struck
Caption "Improved Anti-distortion Shutter*" over split screen. Left image caption "With distortion", showing significant bending effect on rolling shutter on golf club; right image caption "α1 with Anti-distortion Shutter" showing much-reduced effect of rolling shutter. Shot zooms in to emphasise the difference
Caption "Flicker-free electronic and mechanical shutters" over split screen. Left image caption "Environment with flicker (simulated)", showing significant fringing effect due to interference between flicker and shutter; right image caption "α1" showing much-reduced fringing effect
Caption "Wide AF coverage 759-point phase-detection AF with approx. 92% coverage" over shot from above of volleyball player covered with 33 × 23 = 759 green squares illustrating the distribution of phase-detection AF sensors across most of the image. Followed by more central blue-tinted area
Caption "Real-time Tracking" over movie clip showing competition cyclist riding into, through and out of the frame, with face surrounded by a green square illustrating operation of Real-time Tracking which maintains focus on the subject as he moves
Caption "Real-time Eye AF for birds" over shot of bird of prey catching aquatic prey, with the bird's eye surrounded by a green square illustrating operation of Real-time Eye AF for birds which maintains focus on the bird's eye
Caption "Improved Real-time Eye AF for animals even for profiles or faces upside-down" over shot of a bear shaking water off its fur with background bokeh
Caption "Real-time Eye AF for humans" over movie portrait of model in near-frontal head pose, with one eye surrounded by a green square illustrating the operation of Real-time Eye AF for humans which maintains focus on the eye
Caption "Real-time Eye AF for movies" over movie portrait of kimono-clad model in near-frontal head pose, walking towards camera with one eye surrounded by a white square illustrating the operation of Real-time Eye AF when shooting movies
Caption "Next-generation 8K 30p recording" over movie clip of Japanese fans and kimono fabric, then shot of garden flora with fallen leaves, then movie clip of water flowing over small garden waterfall
Caption "4K recording up to 120p* with accurate AF tracking" over slow-motion movie clip of kimono-clad model with fan in Japanese temple-like setting
Caption "S-Cinetone for cinematic look" over movie clip of model with mirror in Japanese temple-like setting
Caption "10-bit 4:2:2 chroma subsampling supports flexible editing" over split screen showing movie clip of kimono-clad model with fan in temple or noh stage-like setting with tatami mats. Left caption "S-Log3/S-Gamut3.Cine"; right caption "After colour grading" with more vivid colours apparent
Caption "10-bit HDR shooting reproduces fine gradation and detail" over movie clip showing model in temple-like setting with garden in background, then closer portrait as model approaches and looks towards the camera, with some background bokeh
Caption "Creative Look supports varied expression" over movie clip of fashion model with left-right wipes changing look
Caption "Active Mode optical image stabilisation* for stable handheld shooting" over movie clip of model in temple garden, walking towards camera as user walks backwards holding camera by hand, with mic and wind screen attached. The image on the LCD screen is noticeably stable
Caption "Active Mode optical image stabilisation* for stable handheld shooting" over split screen. Left caption "Without Active Mode"; right caption "Active Mode". Almost the same clip of model walking in garden in both, with right clip noticeably more stable
Captions "MI Shoe with digital audio interface" and "Cable-free connection" over upper front left view of camera with lens attached, with microphone sliding from rear into place on MI Shoe
View of camera rotates in animation to upper rear right as lens and microphone disappear, and LCD screen extends out, tilting upwards. Caption "Effective heat-dissipation for extended recording" over diagram illustrating the internal flow of heat away from the image sensor and image processing engine
LCD screen is stowed as EVF internals become visible in diagram, with caption "9.44 million-dot* EVF with 240fps of refresh rate for high-speed shooting"
Caption "5-axis optical in-body image stabilisation for a 5.5-step* advantage" as animated diagram of camera rotates to frontal view, with sensor and image stabilisation mechanism highlighted, remaining stable while camera body shakes
Caption "Type-A HDMI terminal 16 bit RAW video output" as animated diagram of camera rotates to left side view, with HDMI terminal highlighted, then captions "SuperSpeed USB 10 Gbps (USB 3.2) Type-CR connector" and "For fast PC Remote (tethered) data transfer" with USB terminal highlighted
Caption "1000BASE-T Ethernet for fast communication" as Ethernet socket is revealed and highlighted
Captions "Ultra-fast built-in Wi-Fi supports 2x2 MIMO" and "Delivers reliable speed with fast 2.4 GHz/5 GHz*" as animation of camera rotates to front view with chevron graphics illustrating Wi-Fi operation
Captions "Versatile FTP connectivity" and "Data transfer via wireless LAN, fast wired LAN" as animation of remote server appears next to that of camera, with chevron graphics illustrating wireless LAN operation
Caption "High-speed USB-tethering with 5G smartphone" as animation of smartphone appears next to that of camera, connected to the camera by USB cable, and with chevron graphics illustrating mobile data network transmission from smartphone
Captions "Dual CFexpress Type A compatible media slots" and "Support UHS-I and UHS-II SDXC/SDHC" as animation of camera rotates to upper rear right, media cover opens and media cards (2 cards x 2 different card types) are inserted into slots
Caption "Durable magnesium alloy chassis" as animated diagram of camera rotates to upper front left view, then exploded diagram of chassis
Caption "High-reliability mechanical shutter" as animated diagram of camera de-explodes and rotates to frontal view with sensor depicted, and mechanical shutter closing and opening
Captions "High-capacity Z battery with vertical grip" and "Hold two Z batteries" as animated Z battery pack is inserted into camera, with graphic illustrating two internal Z batteries
Caption "Improved dust and moisture resistance*" as animated diagram of camera and Z battery pack rotates, showing seals around seams and covers
Captions "Customisable functions" and "164 functions assignable to 17 custom keys and dials" over animated view of rear panel with custom keys and dials highlighted
Caption "Lossless Compressed RAW Light JPEG size" as animated camera shows LCD screen menu titled "RAW File Type" with selections "Uncompressed," "Lossless Comp" and "Compressed" with "Lossless Comp" selected
Caption "Lossless Compressed RAW Light JPEG size" as animated camera shows LCD screen menu titled "JPEG Quality" with selections "Extra Fine," "Fine," "Standard" and "Light" with "Light" selected
Caption "α1" over animation of camera with lens attached rotating into front left view
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Captions "Customisable functions" and "164 functions assignable to 17 custom keys and dials" over animated view of rear panel with custom keys and dials highlighted
Caption "Lossless Compressed RAW Light JPEG size" as animated camera shows LCD screen menu titled "RAW File Type" with selections "Uncompressed," "Lossless Comp" and "Compressed" with "Lossless Comp" selected
Caption "Lossless Compressed RAW Light JPEG size" as animated camera shows LCD screen menu titled "JPEG Quality" with selections "Extra Fine," "Fine," "Standard" and "Light" with "Light" selected
Caption "α1" over animation of camera with lens attached rotating into front left view
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